Following a slew of major product updates and announcements at its annual developer conference, MAX, Adobe continues a years-long trend of subtly but aggressively expanding its offerings into the realm of 3D. Beginning with small but meaningful updates to legacy apps (like the addition of the Skybox 360 video plugin to Premiere Pro) to new products altogether (such as the … Read More
Build 2019: Microsoft Strengthens Foundation For Enterprise Cloud xR
J.C. Kuang, Analyst Augmented Reality, Devices & Technology, Enterprise xR Intelligence Service, Insight Articles, Software
Beginning on May 6th, Seattle saw Microsoft’s Build developer event unveil a number of important announcements from the tech giant, all reinforcing the service-centric vision pioneered by CEO Satya Nadella. Executives representing Azure, Office 365, GitHub, and others took center stage, focusing on Microsoft’s evolving set of enabling technologies and compelling industry partnerships. In a continuing trend across large technology … Read More
Epic Games Unveils New App Store, Plans To Feature xR Games
Clifton Dawson, Principal Analyst Apps & Games, Client-Only, Insight Articles, Media & Entertainment
The following is part of our xR Games Intelligence Service, which includes forecasts, data, and key insights about the virtual and augmented reality games market. Epic Games is one of the most well-known and highly regarded consumer brands in the video games industry. Since releasing its debut title in 1991, Epic Games has drastically expanded the scope of activities from being … Read More
Survios and Epic Games Showcase New Techniques at GDC 2017
Alexis Macklin, Research Manager Insight Articles
Virtual reality had an overwhelming presence at GDC throughout sessions and the expo floor. As a follow-up to VR’s breakout year in 2016, the gaming industry focused on how to improve VR experiences for consumers. Along with several product announcements, VR game publishers showcased new gameplay techniques during GDC 2017. The two games in particular defied what a VR game … Read More